The best product ideas start with understanding the user’s context and identifying the underlying problem. Help us understand:

• What happened?
• What was the user trying to accomplish?
• Why was it difficult?
• What outcome was expected?

Our goal is to understand the problem first, then find the best solution together.

For bigger picture / general ideas, this sheet might not be the best option for you, the purpose of this form is to specifically find out the user problem that was difficult to accomplish and how Product and Engineering can map it out to sprint-ready tickets, if applicable.